3rdroot

3rdroot issues challenge to competitors

Robyn Campbell — Wed, 19 Sep 2018 09:02:03 +0000

3rdroot issues challenge to competitors

3rdroot Johannesburg Managing Director Joey Khuvutlu welcomes two Umuzi interns who have joined 3rdroot. From left: Sabelo Gumede, Joey Khuvutlu and Tsehla Nkhi

3rdroot Johannesburg Managing Director Joey Khuvutlu has issued a challenge to leaders of South Africa’s digital agencies: he wants them to join him in an initiative to fund 100 programming learnerships between September 2018 and August 2019.

The learnership in question is a one-year computer programming learnership that prepares learner programmers for the creative industry by equipping them with the skills every product team needs, including coding, UX design, UX research, product management and data science. Importantly, they get to hone these skills in a simulated work environment, ensuring that they are being groomed into high-calibre creative professionals.

The programme is offered by Umuzi and was created in partnership with 3rdroot. These learnerships would be funded by individuals or organisations making them free to the participant.

3rdroot has a strong desire to address the chronic shortage of programmers facing its industry. As a result, the agency kickstarted the programme with R250,000 to fund the inaugural learnerships.

“3rdroot has invested further in the programme, which has quickly grown to 30 young people on learnerships, supported by several employers. But that’s not enough,” Khuvutlu said.

“I challenge other digital agencies to follow suit. On the one hand, there’s a dire shortage of programmers in our industry. On the other, in South Africa we have a large pool of what is known as the ‘missing middle’ – talented and capable youth who do not qualify for financial aid but also do not have enough resources to comfortably complete their studies.

“Stack Overflow, which has a community of over 4.7 million programmers, recently published the findings of its annual community survey. This confirmed that 69% of developers are at least partly self-taught and fewer than half have a formal degree in computer science. This makes programming a unique space, a low barrier to entry but a high potential for growth and productivity.

“In the digital economy, developers and data specialists are in high demand across all sectors including banking, consulting, telecommunications, healthcare and software. A shortage in these skills impacts all because only those with the deepest pockets will win.

“I therefore challenge each of the top 20 digital agencies to each fund five learnerships by August 2019. That’s a cumulative investment of just R12.5 million, but one that will go a long way to bring new talent into the industry and help alleviate the shortage we face.”

FCB Africa group CEO Brett Morris added: “”This is a fantastic initiative that is helping address a critical skills shortage. Huge credit to Umuzi and the 3rdroot team for going beyond the B-BBEE scorecards to benefit the industry at large. We really hope other agencies take up the challenge.”

According to Khuvutlu, the Umuzi model is an efficient and impactful solution. The benefits of the model cut across the industry:

Provides agencies with an opportunity to contribute to the resolution of South Africa’s technical skills shortage.

Provides a platform for agencies to contribute in shaping the digital industry’s future workforce.

Umuzi provides a 1-year programmer learnership in a ‘product team’ environment.

On completion of learnerships, learners are placed in the sponsor’s organisation with the immediate benefit of a new resource.

Umuzi is SETA accredited which means that there are tax benefits as well as contributions towards the sponsoring organisation’s transformation goals.

3rdroot Group Managing Director Mark Tomlinson noted: “What is equally important about this initiative is that it gives our industry the opportunity to not only shape and prepare South Africa’s future workforce – consider the trends in India, Indonesia and Venezuela – but to drive transformation in a way that goes beyond ticking boxes on scorecards.

The #100programmers challenge will be administered by Umuzi (www.umuzi.org). A one-year learnership will cost the participating agency R125,000 per learner. Email 100developers@umuzi.org for more details or to sign up.

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Feminism, mentors, heroines and Women’s Month

Robyn Campbell — Fri, 31 Aug 2018 10:02:34 +0000

Feminism, mentors, heroines and Women's Month

Did you know that there are more CEOs called ‘John’ on America’s Highest Paid 100 CEO list than there are women? And locally, there are more people called ‘Stephen’ than there are women on the country’s Top 50 Richest CEOs list? In fact, there is only one woman on that list, Magda Wierzycka, but don’t worry, we have three Stephens.

In terms of landing top leadership positions both locally and globally, women don’t seem to be doing that well in that most of the positions of power and prestige are occupied by men. This is especially sad considering that 52% of the world’s population is female.

Equality is much more than just hiring women

Also sad is this pretty dismal paper published in Psychological Science by the CEO of the South African Institution of Civil Engineering, Manglin Pillay. Pillay wrote: “The fact that more men occupy high profile executive posts is tremendous not because of gender, but because of appetite for work load and extreme performance requirements at that level, choosing what is important and where to allocate time.

“The reason why women do not occupy these positions is that women choose to have the flexibility to dedicate themselves to more important enterprises like family and raising of children than to be at the beck and call of shareholders who will wake you up in the middle of the night to attend to shareholder aspirations.”

In my opinion, it’s absolutely shocking that there is an expectation to choose between children or chasing a senior career. We have lot of work to do if we are to change mindsets like the one on show in Psychological Science.

Equality is so much more than just hiring women so that the company can say it employs an equal number of men and women. It isn’t as simple as giving ‘like for like’. Consider bathroom designs. Women take on average twice as long as men in the bathroom, but rarely is this taken into account in the planning when building, so, we wait and wait in queues. Ladies, that’s straight up sexism.

Women play vital role in marketing and advertising

It goes without saying that women play a vital role in the marketing and advertising arena, globally and in South Africa. In terms of pure economic power, women make up at least 65% of the global spending. Therefore, by having women participate in the ideation of marketing campaigns, the industry is ensuring that the work it produces for its clients converts and delivers a more layered and authentic messaging.

When it comes to women in management positions in the industry, they have more often than not experienced a struggle in working their way to the top through a very loud and impetuous industry. However, we are seeing a change in the ways departments are being run, with a focus on equal opportunity, fairness and a drive to make the industry more accessible to mothers or employees with personal circumstances that need support.

I set about calculating what the agency I work for can boast about in terms of recognising women and employing them in positions where they can contribute to the agency’s success, its clients’ success and influence society as a whole.

While we have figures we can be proud of, we realise that we need to improve, and to improve we need to continually discuss and address many issues that raise themselves on an almost daily basis.

Internal bias

Bias, for example, is one such issue. Something that surprises women is their own internal bias, based on how we have been raised and moulded, particularly in a patriarchal society like South Africa. We all have varying levels of bias about not wanting to hire someone who is married, pregnant, has children or believes that men have a better leadership style.

Lack of support for fellow women is another issue. Society has raised us to compete. We raise girls to see each other as competitors—not for jobs or accomplishments —but on a personal level. For instance, what clothing she wears, how she looks and other nasty gossip. In a time that we need each other’s support more than ever, we drag each other down, reinforcing men’s inherent bias that women aren’t natural leaders and focus on petty, shallow issues that stand in the way for excellent work.

I challenge every woman in the industry to review how you approach your job, your seniors, your juniors and yourself. We have made such headway, our mothers and grandmothers fought for this, we need to be part of continuing the change our society needs for us to all flourish in this industry and to pave the way for more women leaders.

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Senior Copywriter

wp-admin-hc — Wed, 22 Aug 2018 11:57:19 +0000

Senior Copywriter

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Cape Town – Permanent

3rdroot is the #MoreHuman digital and through the line agency. We spend our time using strategy, technology, big ideas and incredible storytelling to bring our brands to life in ways that truly surprise, entertain and resonate with people. We create brave work.

We do fun, we do loud, we do awesome. We work hard, we work fast, but we also spend time crafting and innovating, taking creativity to a new level. If you want to be a part of a team that aims to create fresh, award-winning work, then 3rdroot might just be for you.

We are on the lookout for an enthusiastic, conceptual senior copywriter to join us – someone with an understanding of strategy and human truths, a desire to create big ideas and tell compelling stories, and of course, a flair for writing in different tonalities and styles.

You need to love big ideas beyond anything else, have a good understanding of the digital landscape, a keen interest in the latest technological trends, the ability to put together a user journey and a desire to break boundaries.

You will work closely with teams including strategy, social media, digital media (display, social and search), other client service team members, creative, UX and tech departments.

You will:

Need to be able to take a strategy and turn it into a big, platform idea that can live with the brand
Be able to write for a number of channels and platforms – from digital media all the way through to print headlines
Understand client strategies, business problems and briefs, and translate these into creative solutions and executions
Help lead the creative department in finding integrated creative solutions
Lift the creative profile of our agency
Be involved in in strategic development on major projects
Build relationships with clients based on trust and respect
Present our creative product to clients
Build relationships with key outside suppliers, briefing them on projects, events and accompanying creative teams through the production process – ensuring the highest production values
Motivate and inspire good relationships within the creative department and between the department and the rest of the agency
Direct the activities and professional development of creative team members, including conducting staff reviews, taking corrective actions and recommending promotions
Develop a working environment which is conducive to the development of effective, award winning creative
Write effective copy for big brands
Collaborate with creatives to conceptualise and execute great ideas
Work under the guidance of the senior management
Work collaboratively with the team
Liaise with traffic department to ensure job deadlines are adhered to
Work within a highly-charged team environment and be a support to fellow team members
Stay on top of industry and emerging digital trends and apply such learnings in order to deliver relevant, fresh ideas that are on par with and ahead of industry standards

You have:

Relevant tertiary degree
Five years’ experience in an advertising agency, with previous experience in digital and social media (but not necessarily through a traditional digital agency)
An interest in culture, pop culture and audience trends.
Experience working with a team of creatives
Able to work closely with creative directors to achieve the desired product
Ability to work on multiple projects simultaneously
Great conceptual skills with a strong command of the English language
Well-rounded knowledge of marketing principles
Great understanding of the basics of digital strategy
Experience working with and managing a team of creatives
Experience working with a team of technologists
Experience using Adobe products, focusing on Photoshop and Illustrator
Thorough understanding of designing for digital channels, video production and content creation including social and media strategies
Excellent understanding of marketing and digital strategy and UI, UX and information architecture
Ability to work on multiple projects simultaneously
A love for copywriting, design, content creation and all things digital
Excellent communication skills, both verbal and written
The ability to maintain good relationships with clients and team members
The ability to multitask and problem solve
Good analysis and interpretation skills
Great presentation skills
Strong interpersonal skills
Strong leadership qualities

You Are:

Positive, can-do attitude
Organised and efficient
Self-motivated and driven to achieve creative excellence
Enjoy working in a fast-paced environment under pressure
Passionate about creating innovative interactive solutions
Patient, calm and curious
Ability to draw inspiration from others
Proactive and manages self-development
A confident team player
Able to self-manage your work load
Able to solve problems
Prepared to go the extra mile when 3rdroot is under pitch or deadline pressure

Preference will be given to candidates who supply a precise motivational cover letter demonstrating their skills-match.

If this sounds like your dream job, then apply to Careers.Creative.CT@3rdroot.co.za with your CV and porti.

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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Fuelcontent Administrator

wp-admin-hc — Tue, 21 Aug 2018 05:12:49 +0000

Fuelcontent Administrator

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Cape Town – Permanent

DESCRIPTION:

Fuelcontent, a division of 3rdroot, is a branded content and production house. We tell rich and engaging stories through beautifully crafted pieces of content. In our highly connected, fast-paced world, there’s little doubt that content is the most powerful form of communication so we’ve evolved short-form content to the next level, turning storytelling into storymaking.

We do fun, we do loud, we do awesome. We work hard, we work fast, and we work well. If you have a strong desire to be part of an agency that constantly strives for new and innovative ways of creating award-winning work, then Fuelcontent and 3rdroot is the place for you.

We are on the lookout for a talented, confident Administrator to join our content family – an organised individual who understands the nature of the production world and it’s need for flexibility when it comes to scheduling and quick turnaround times.

You need to be confident, love all things digital, be an organised ninja, a quick-thinker, problem-solver and have the ability to oversee all administrative duties.

You will work closely with, and manage all schedules for, the producers, animators, designers and editors.

You will:

Assist our Producers and Executive Business Director in all admin-related tasks from Fuelcontent’s Cape Town studio
Raise quotes, purchase orders and invoices using Chase
Assist the Producers in researching and sourcing new suppliers and freelancers when required
Be responsible for acquiring all new supplier and freelancer documentation directly and liaising with the Joburg finance team to ensure all processes are complete
Ensure that the creative team have archived each project once complete
Work collaboratively with key team members to manage the creative team schedules across our Cape Town and Joburg studios
Effectively manage schedules across the team
Ensure team adheres to Fuelcontent’s processes and standards of delivery
Motivate and inspire good relationships within the department and between the department and the rest of the agency
Manage all bookings for our 2 edit suites and ensure that the suites are prepped when needed. This includes managing the catering for client approvals.

You have:

Relevant tertiary qualification
At least 2 years’ industry experience
Experience working within an agency / with a creative team advantageous
Ability to work on multiple tasks simultaneously
A strong skillset working with Microsoft Office & Chase system. Float knowledge advantageous.
Excellent communication skills, both verbal and written
The ability to maintain good relationships with clients and team members
The ability to multi-task and problem solve
Strong interpersonal skills

You are:

Positive, can-do attitude
Organised and efficient
Self-motivated and driven to achieve excellence
Enjoy working in a fast-paced environment under pressure
Patient, calm and curious
Proactive and manages self-development
A confident team player
Able to self-manage your work load
Able to solve problems
Prepared to go the extra mile when Fuelcontent is under pitch or deadline pressure

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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Digital Account Manager

wp-admin-hc — Fri, 10 Aug 2018 13:16:52 +0000

Digital Account Manager

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Johannesburg – Permanent

3rdroot overview

3rdroot is a human centred agency that connects brands with their customers. We strategise, communicate, design and develop human centred products and services that connect brands to their consumers.

We’re a full-service digital solutions agency that understands both technology and humans. Our multi-disciplinary teams allow us to tackle the most complex business problems and deliver perfectly connected brand experiences across all touch points within today’s society.

Our work combines strategic thinking, technology, design, and communications to give our clients a competitive advantage. We create stuff for brands that people love, remember and use. With a belief in simple but powerful user experiences we create the work that works.

Main purpose of role:

You will report to the Business Unit Director, but work closely with teams including social media, digital media (display, social and search), other client service team members, creative, UX and tech departments.

You will:

Work closely with clients, pro-actively managing material, deadlines and performance
Work closely with studio and project managers to produce your work
Actively manage the relationship with the client and find ways to grow existing account
Stay abreast of current industry trends and technology
Schedule and attend meetings with clients and studio
Create and participate in the development of campaigns, strategies and digital plans
Manage campaign objectives and make recommendations to ensure campaign goals are met
Review analytics and metrics, provide reporting to clients
Compile and supply daily, weekly and monthly campaign reports for clients
Lead meetings and delivers presentations
Manage job bags, account administration and financial oversight of clients
Mentor junior staff on accounts

You have:

Relevant degree/diploma
Minimum three – five years’ relevant experience
Excellent communication skills, both verbal and written
The ability to maintain good relationships with clients and team members
The ability to multitask and problem solve
A strong attention to detail
The ability to work under pressure and meet deadlines in a fast-paced environment
Good analysis and interpretation skills
Great excel skills
Great data analytic skills
Strong interpersonal skills
Planning and organisational skills
Document management skills
Personal Skills/Attributes

You Are:

Passionate about digital
A confident team player
Able to self-manage your work load
Pro-active, motivated and eager to learn
Able to solve problems

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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3rdroot and FCB Cape Town Helps WCG Address Bullying in 5 Questions.

wp-admin-hc — Tue, 07 Aug 2018 11:33:28 +0000

3rdroot and FCB Cape Town Helps WCG Address Bullying in 5 Questions.

The Western Cape Government is striving to put an end to bullying at schools across the province by launching a mobile toolkit and campaign called 5 Questions to End Bullying.

Developed by 3rdroot and FCB Cape Town, in conjunction with child psychologists, they filmed a fake bullying incident in a school yard, and then constructed 5 questions that when asked in sequence after viewing the video, would change learners’ perceptions. Just see here:

To launch the mobile toolkit, influential students from all around the province shared the fake incident to their Social Media accounts. Their peers were prompted to find out more about the bully, pushing them to a mobile site where the 5 questions were set up to look like a Buzzfeed-style quiz. Answering the questions, they could come to their own conclusion, clicking through to discover how to behave in all kinds of situations.

Commenting on the campaign, WCG Head of Communication, Bronagh Hammond, said that bullying has reached an all-time high the Western Cape. “With many of the incidents filmed and shared on Social Media for their friends to see, learners don’t realise you don’t need to beat somebody up to be a bully,” she said. “We needed a way to help learners realise it for themselves.”

The Western Cape Government is using this toolkit to educate learners and schools throughout the province, hoping an important message, “Raise your voice. Not your phone” spreads far beyond.

“You can repeat a message over and over and over again but, but unless you let learners discover it for themselves, the message will only be heard, and not bring about behaviour change,” said Mike Barnwell, the CCO of FCB Cape Town.

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HelloOS Developer

wp-admin-hc — Mon, 23 Jul 2018 06:25:42 +0000

HelloOS Developer

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Cape Town – Permanent

DESCRIPTION:

3rdroot is on the lookout for a skilled and confident developer to join our team of passionate and creative thinkers who aspire to delivering quality solutions across the OutSystems platform including web business applications, mobile apps and more.

You will work on high profile projects in conjunction with modern software engineering practices in a dynamic, agile environment and be challenged to deliver products that sets the bar in low-code enterprise development.

We do fun, we do loud, we do awesome. We work hard, we work fast, and we work well.

If you have a strong desire to be part of an agency that constantly strives for new and innovative ways of creating award-winning work, then 3rdroot is the place for you.

You will:

Develop, deploy, manage and change solution features following OutSystems development best practices, ensuring solution performance and user adoption
Develop integrations with external systems according to the defined architecture guidelines
Finish all assigned tasks with quality within the defined timebox
Conducts unit testing and integration testing, executing the necessary bug fixing
Develop new user-facing features
Build reusable code and libraries for future use
Ensure the technical feasibility of UI/UX designs
Optimize application for maximum speed and scalability
Assure the applications are pixel-perfect
Application development follows front end development best practices
Troubleshoot application with error and improve performance
Collaborate with other team members and stakeholders

You have:

Good communication skills
Agile methodologies practices
Customer orientation and interpersonal skills
Transparency and ability to establish trust and supportive relationships
Strong quality orientation and attention to detail
Ability to organize, estimate, and prioritize project tasks
Web application development and process design, and project delivery practices
Understanding of solution architecture and design, and web application performance
Understanding of Git or some form of source control
Understanding of website performance metrics
Proficiency with at least one programming language: PHP, C#
Proficiency in web based languages: JavaScript, CSS, HTML
Programming experience with databases: SQL Server, or Oracle
Knowledge in Database Modeling
Professional experience, 2 to 5 year, in web or mobile application programming
3-5 years: Proficiency with at least one of the following programming languages: PHP, C# or Java
3-5 years: Proficiency with all the following web-based languages: JavaScript, CSS, and HTML
3-5 years: Knowledge and experience in ASP.NET
2-4 years: Programming experience with at least one of the following databases: SQL Server and Oracle

Advantageous

Digital agency experience
OutSystems development experience and certifications.
Degree in Computer Science or Engineering. Academic achievements valued;
1-3 years: OutSystems development experience and certifications

You are:

Positive, can-do attitude
A natural problem solver
Self-motivated and driven to achieve excellence
Enjoy working in a fast-paced environment under pressure
Passionate about creating innovative solutions
Patient, calm and curious
Ability to create templates and implement process
Proactive and manages self-development
A confident team player
Able to self-manage your workload

Proven track record and recent relevant contactable references are essential. Salary negotiable, depending on experience. Please be advised, only successful candidates will be contacted for an interview.

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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Fuelcontent Creative Lead

wp-admin-hc — Thu, 19 Jul 2018 12:03:10 +0000

Fuelcontent Creative Lead

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Cape Town – Permanent

DESCRIPTION:

We are on the lookout for a talented, confident Creative Lead to lead our content family – someone who understands craft, editing, pixel perfect design, the art of storytelling, and pushes creative boundaries.

You need to be confident, love all things digital, have an eye for detail, have great knowledge of the latest technological trends and have the ability to oversee the craft of unique, award winning content pieces.

You will work closely with the producers, animators, designers and editors, ensuring that all work produced is crafted to the highest industry standards.

You will:

Oversee all the content production from Fuelcontent’s studio
Be able to interpret and creatively execute work whilst staying true to the brand and meeting clients’ expectations
Oversee and contribute to the editing of the content pieces
Interpret internal and external/client briefs
Conceptualise and art direct projects
Work collaboratively with key team members
Be able to present to clients in a logical, exciting manner
Effectively manage time and be responsible towards deadlines
Participate in developing pitches to win new business
Ensure team delivers within defined time frames and budgets
Ensure team adheres to Fuelcontent’s processes and standards of delivery
Inspire the juniors to participate conceptually and drive ideation around Fuelcontent’s clients
Keep up to date with current and emerging design trends and technologies
Understand client strategies, business problems and briefs, and translate these into creative solutions and executions
Lift the creative profile of our agency
Build relationships with clients based on trust and respect
Build relationships with key outside suppliers, briefing them on projects, events and accompanying creative teams through the production process – ensuring the highest production values
Motivate and inspire good relationships within the department and between the department and the rest of the agency
Develop a working environment which is conducive to the development of effective, award winning creative
Collaborate with creatives to conceptualise and execute great ideas
Stay on top of industry and emerging digital trends and apply such learnings in order to deliver relevant, fresh ideas that are on par with and ahead of industry standards

You have:

Relevant tertiary qualification
At least five years’ industry experience
Experience working with a creative team
Ability to work on multiple projects simultaneously
Experience as an editor
Experience using full Adobe suite of products. Premiere Pro video editing skills advantageous.
Thorough understanding of designing for digital channels, video production and content creation including social and media strategies
A love for design, content creation and all things digital
Excellent communication skills, both verbal and written
The ability to maintain good relationships with clients and team members
The ability to multi-task and problem solve
Great presentation skills
Strong interpersonal skills

You are:

Positive, can-do attitude
Organised and efficient
Self-motivated and driven to achieve creative excellence
Enjoy working in a fast-paced environment under pressure
Passionate about creating innovative content solutions
Patient, calm and curious
Ability to draw inspiration from others
Proactive and manages self-development
A confident team player
Able to self-manage your work load
Able to solve problems
Prepared to go the extra mile when Fuelcontent is under pitch or deadline pressure

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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Social Media Manager

wp-admin-hc — Thu, 19 Jul 2018 10:19:44 +0000

Social Media Manager

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Cape Town – Permanent

DESCRIPTION:

We are looking for a passionate Social Media / Community Manager to join our Social Media Department. If you are confident, know all things social backwards, have an eye for detail, live your brands and can write up a storm, this is the job for you. This role is not restricted to jockeying social media channels and platforms, there will also be additional administrative tasks (both internal and customer facing).

Your duties will include:

Work closely with account managers, pro-actively managing social media communities, writing / review content plans and measuring performance.
Plan, manage and implement all social media activities.
Daily monitoring of communities and the response needed.
Work closely with studio and project managers to produce your work.
Actively manage the communities and contribute to the strategy.
Stay abreast of current industry trends and technology.
Motivate for new social platforms and educate the team on the various platforms.
Manage campaign objectives and make recommendations to ensure campaign goals are met.
Review analytics and metrics, provide reporting to clients.
Compile and supply daily, weekly and monthly campaign reports for Clients.
Leads meetings and delivers presentations.

Requirements

Minimum 1 years relevant experience
Tertiary education – relevant degree / diploma
Excellent communication skills, both verbal and written
Ability to maintain good relationships with clients and team members
Ability to multi-task
Strong attention to detail
Ability to work under pressure and meet deadlines in a fast paced environment
Good analysis and interpretation skills
Excel skills
Data analytical skills
Strong interpersonal skills
Planning and Organisational Skills
Problem solving
Strong Communication skills
Telephone skills
Document Management skills
Ability to work under pressure

Advantageous

Social experience
Experience in various social tools

Personal Skills/Attributes

Passionate about social
Confident team player, able to self-manage
Pro-active, motivated and eager to learn

Preference will be given to candidates who supply a precise motivational cover letter demonstrating their skills-match.

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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Senior Campaign Manager

wp-admin-hc — Tue, 29 May 2018 14:50:05 +0000

Senior Campaign Manager

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Cape Town – Permanent

DESCRIPTION:

The Senior Campaign Manager will be responsible for planning, implementing and optimising display, search and video campaigns on behalf of clients. This role requires the ability to operate on both a strategic and tactical level – from planning, to implementation, to reporting.

The Senior Campaign Manager will partner with the agency’s internal teams (KAM, PM, Creative, Strategy) to:

manage and optimize media buys (including digital display, search, social, mobile etc.)
develop a deep knowledge of all media platforms including Google Search, Google Display, YouTube, Facebook, Twitter, Programmatic and other premium media providers

RESPONSIBILITIES:

Work with the internal teams (KAM, Strategy, PM) to understand campaign goals and target market
Plan, design, and build paid search, social, display and video campaigns across multiple platforms
Handle the buying & negotiating of media across various vendors for campaigns – ensure best rates negotiated on behalf of client
Monitor and manage multiple client campaigns
Proactively expand and improve campaigns based on client’s business needs / KPIs
Provide regular and ad-hoc reporting and analysis on campaigns
Some clients may require a level of account management, whereas other clients will have a dedicated KAM team – excellent interpersonal skills is very important
Stay up-to-date on latest platform changes, new channels, media landscape and best practises – share knowledge and best practise with the team
Working with / training junior team members to help upskill the media team
Representing 3rdroot and the media team at industry events
Actively identify areas for client growth & media opportunities to help drive revenue

REQUIREMENTS:

Minimum 3 – 4 years of experience with pay-per-click (PPC) search engine, display, social media, video, and mobile advertising and analytics
Ability to analyse data and trends in order to continually optimize media campaigns for efficient ROI
Strong experience with Google Adwords – annual certifications required
Facebook Blueprint – ongoing learning
Strong experience with other social ad platforms such as Facebook, LinkedIn, and Twitter
Excellent interpersonal skills as the role requires working with a variety of teams internally and externally
Understanding of Google Analytics and Google Tag Manager
Detailed report creation for paid campaigns
High attention to detail, strong problem-solving skills, analytical mind-set and ability to meet deadlines
Proficiency in Word, Excel and PowerPoint
Able to build compelling reports detailing campaign successes, ROI and learnings
Strong written and verbal communication skills
Strong attention to detail, problem-solving, and time management skills
Self-motivated individual with a strong desire to succeed. “Can Do” attitude a must!

Apply now

[contact-form-7]

If you do not receive a response to your application, please consider your application unsuccessful.

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